Hard Rock Hotels plans to add eight hotels in Brazil comprising about 3,000 rooms in key cities across the country.
It includes Sao Paulo, Fortaleza, Ilha de Sol, Campos do Jordao, Foz do Iguacu, Jericoacoara, Natal and Recife.
They will be developed and owned by Brazil-based real estate developer VCI S.A.
The hotels are slated for completion over the next eight years and three are already under construction.
The hotels in Sao Paulo and Fortaleza are expected to be completed in 2022, as well as the first phase of the Ilha de Sol hotel.
“This announcement exemplifies great strides for Hard Rock’s continued global growth, and throughout Brazil specifically, for years to come,” said Todd Hricko, Senior Vice President of Hotel Development at Hard Rock Hotels.
In total, there are 10 Hard Rock Hotels set for development in the country, in collaboration with three different partners.